Tag: marketing

Health News

Bixi Comes To Toronto And Ottawa

by

Big cities like Toronto and Ottawa have a lot of traffic.

All of those cars, taxis, trucks and buses create a lot of pollution. They also make getting around the city very difficult. There are a lot of traffic jams in big cities.

Some people ride bikes in the city. However, lots of bikes get stolen. Also, it can sometimes be difficult to find an empty spot in a bike rack when you want to store your bike downtown. Those things can discourage people from riding their bike around a big city.

But because biking is a much healthier way to travel than using a car, the City of Toronto and the City of Ottawa wanted to encourage people to ride a bike.

This summer, Toronto and Ottawa partnered with a company called Bixi to offer a new program which lets people rent a bike for short trips. People can ride to from one place to another downtown without having to own, use or lock up their own bicycle.

Continue Reading →
Lighter

Coke’s Secret Recipe Revealed?

by

Want to whip up a batch of Coca-Cola?

You’ll need some vanilla, lime juice, caramel, cinnamon, coriander, 30 pounds of sugar, alcohol and the extract of a coca leaf–which is found in the illegal drug cocaine!

Fortunately, Coke doesn’t contain coca (or alcohol) any more, but it’s included in the original recipe and is where Coca-Cola got its name. Coke was created in 1886 by U.S. pharmacist John Pemberton.

The recipe for Coca-Cola is a closely guarded secret. If the recipe ever got out, everyone would know how to make the drink and that would mean that the company would likely go out of business.

Continue Reading →
Arts Lighter Sports

Sleep In A Ping Pong Paddle

by

In China, they’re planning to build some very funny-shaped buildings.

One is a hotel shaped like a giant ping pong paddle. It even has a huge ping pong ball out front! The building will be 150 metres tall. The windows in each room of the hotel will be round, forming the ping pong paddle’s rough texture. The “handle” of the hotel will be an observation deck, where visitors can look out over the city of Huainan, China.

Another strange building they are planning is a stadium shaped like a football.

Continue Reading →
Lighter News

Wacky (And Tacky) Royal Wedding Souvenirs

by

There is lots of excitement building about the upcoming wedding between Prince William and the soon-to-be Princess Kate. They will be married on April 29 in London, England.

When there’s a big wedding—particularly if it involves the Royal family—people like to have a souvenir, or keepsake, to remind them of the big day. Lots of companies are churning out products with Kate’s and William’s picture on them. Some of them are nice but more often than not the products can be quite cheap and tacky and that’s part of the fun of it all.

One company created special PEZ dispensers with William’s and Kate’s faces on them. Kate is wearing the blue dress she wore during her engagement photos, and William is wearing a black suit and red tie. PEZ dispensers are meant to be filled with a special PEZ candy.

Continue Reading →
Arts Politics

Canada Rocks 4 Japan

by

Since the earthquake in Japan last month, people around the world have wanted to help. Many people have helped by donating money, clothing, or food.

Artists in Canada and the United States have come up with ways to raise money for Japan. There have been many music concerts in both countries. Recently in Toronto there were three: Canada Rocks 4 Japan, Hope Blossoms Benefit Concert, and Eternal Sunrise Japan Benefit.

A “benefit concert” means that the musicians perform for free, and most of the money made from ticket sales goes to Japanese families affected by the earthquake.

Continue Reading →
Environment Lighter

Chuck And Vince: We Want ‘Em!

by

Recently the City of Toronto started a new recycling program. It lets people safely recycle unwanted electronic equipment like TVs, computers and phones. Before the new program, people had to take these things to a special depot. Now, they can just put them out by the sidewalk with their regular recycling bin, and workers from the City of Toronto will pick them up.

But how could Toronto spread the word about the new program? An ad agency called Publicis came up with a series of catchy TV ads featuring “Chuck” and “Vince.” They’re actors pretending to be wacky recycling workers.

Continue Reading →
Entertainment Lighter

Bieber’s In “Shoe” Business

by

The Bata Shoe Museum in Toronto recently added a pair of Justin Bieber’s shoes to its collection. The shoes, which he wore in a concert, are on exhibit in a glass case. Dozens of Bieber fans visited the museum last week to look at the famous singer’s shoes.

Bieber’s shoes are in good company. Other shoes in the museum belong to John Lennon, Marilyn Monroe, Queen Victoria and Terry Fox.

Bieber had donated the shoes to a California children’s charity, which put them up for auction to raise money. The Bata Shoe Museum had the winning bid.

It isn’t the first time Bieber’s shoes have been in the news. He recently donated a signed shoe to his old high school, Northwestern Secondary in Stratford, Ont. They sold the bright purple Nike running shoe to raise money for a new broadcast studio.

Continue Reading →
News

Spiderman: The Musical (Crash! Ka-Boom!)

by

There is a new musical playing in New York called Spider Man: Turn On the Dark, based on the popular comic book character Spiderman.

A musical is a type of play performed live onstage, but instead of telling the story by speaking, the actors sing. The music for Spiderman was written by Bono and The Edge from the band U2.

This musical hasn’t actually officially opened yet, but it has already received a lot of attention and not because it’s a really good musical. Spiderman has received so much attention because many actors have been hurt during the performances. There have been broken limbs, cracked bones and internal bleeding whenever an actor falls from the rafters.

Continue Reading →
Technology

Apple Unveils The iPad 2

by

Last year Apple invented an amazing new piece of technology, called the iPad. It was different from anything anyone had seen before. It is a slim, flat screen but it acts like a computer. And because it’s a “touch-screen,” you use your fingers to move and open files.

Last week, Apple announced the iPad 2, a new and improved version of the iPad.

The company was very excited about the iPad 2. In fact, the head of the company, Steve Jobs, has been away sick for a long time but he came back to make the announcement himself.

Continue Reading →
1 … 4 5 6 7